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Vitra Health Community Liaison - Home Healthcare Services in Worcester, Massachusetts

About the Role:

Our company is growing, and we believe that our team is the key to our success! The Community Liaison is an experienced, energetic, and motivated individual whose goal is to ensure qualified client's access to Vitra Health's various program through building relationships with referral sources, such as community agencies, insurance companies, mental health works, physicians, discharge planners, social workers, facility staff, and healthcare decision makers. The Liaison works in collaboration with the Intake team and the Business Development team to achieve targeted referral goals. This position also collaborates with local community agencies to provide educational and cultural events to promote Vitra Health to the community at large.

Benefits and Perks:

  • Health Insurance with a 75% employer contribution

  • Dental and Vision Benefits

  • Supplemental Benefits including; Life, Accident, Critical Illness and Disability Insurance

  • 401K with a company match

  • Generous Paid-Time-Off

  • Competitive pay rate

  • Wellness & Self Care Benefit

  • Supportive team structure and company culture with a focus on work/life balance

  • Upward career movement and growth

Essential Functions:

  • Become an expert on Vitra Health's service offerings and competitive advantages

  • Develop and drive a strategic client outreach plan generate sales and leads for home healthcare service offerings within the assigned territory

  • Develop and implement a business plan to build brand awareness within the assigned territory

  • Develop new community partnerships within the assigned territory

  • Partner with the Intake Team to begin the enrollment/intake process for eligible prospective members in the field

  • Other responsibilities may be assigned


  • 1+ Years experience in direct sales and business development required

  • Bilingual in English and second language required

  • Previous experience in/knowledge of home healthcare agencies required

  • Experience utilizing CRM software

  • Strong knowledge of Metro West and its surrounding communities required

  • Able to work independently and willing to work 100% in the field required

  • Must be willing to work some nights and weekends

  • Strong drive and ambition

  • Must have a positive attitude and exhibit a high level of enthusiasm

  • Excellent communication skills

  • Self-disciplined with an aptitude to stay on task

  • Desire for continuous improvement and coachability

  • Ability to work independently as well as function within a team

About Us:

Vitra Health is a Home Health Care and Adult Day Health organization that specializes in care management of adults and seniors. We are a rapidly growing company which was started to improve access to quality home health care services. We rate ourselves solely by the quality of care we provide our clients. We realize that our clients are someone's parent, grandparent, child, friend, or neighbor – we pride ourselves on never taking this fact for granted.