Job Information
Philips Marketing Lead, Philips Ambulatory Monitoring (AM&D) - ePatch in Cambridge, Massachusetts
Philips Ambulatory Monitoring Marketing Lead – ePatch
We are seeking a dynamic and results-driven Business Marketing Manager to lead the creation and execution of the marketing strategy for our Philips Extender Holter – ePatch Solution within a broader product portfolio. In this role, you will be responsible for positioning our products effectively, generating demand, and empowering the sales team to drive revenue growth.
As a key marketing leader, you will develop and implement impactful B2B growth, sales enablement, and demand generation strategies that enhance market visibility, increase customer engagement, and drive lead acquisition. Your efforts will focus on expanding brand awareness, capturing new business opportunities, growing market share, and fostering long-term customer loyalty.
Your role:
Develop and execute the marketing strategy to elevate the Philips Ambulatory Monitoring Portfolio and Philips Extended Holter – ePatch within the larger product portfolio.
Conduct thorough competitive analysis to identify market trends, customer preferences, and competitor strategies, ensuring our product positioning and marketing initiatives remain differentiated and aligned with industry dynamics.
Drive demand generation through innovative and engaging marketing campaigns, enhancing lead flow and sales enablement.
Strengthen customer relationships, driving share of wallet and increasing brand loyalty.
Monitor and analyze performance metrics to measure the effectiveness of marketing efforts and continuously refine strategies for growth.
You're the right fit if:
You have 8+ years in healthcare B2B marketing with proven experience and success in scaling demand generation programs through technology, database management and multi-omni-channel strategy
You have a Bachelor’s degree required; MBA preferred
You have direct experience designing, executing and measuring a content marketing strategy and are a data-driven marketer with strong analytical skills, incredible attention to detail and an ability to translate data into actionable recommendations
You have experience with online and offline channel mix, exceptional written and verbal communication skills with the ability to proficiently write targeted and compelling marketing content
You have a start-up mentality with the ability to navigate a large organization. You must be positive-minded, team-oriented, diligent, relentless, organized, timely and detailed-driven.
How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.
This is an office role.
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.
Learn more about our business (https://www.philips.com/a-w/about.html) .
Discover our rich and exciting history. (https://www.philips.com/a-w/about/our-history.html)
Learn more about our purpose. (https://www.philips.com/a-w/about/environmental-social-governance/our-purpose)
Learn more about our commitment to diversity and inclusion (https://www.careers.philips.com/na/en/diversity-and-inclusion) .
Philips Transparency Details
The actual base pay offered may vary within the posted ranges depending on multiple factors including job-related knowledge/skills, experience, business needs, geographical location, and internal equity.
The pay range for this position in Malvern, PA is $114,000 to $196,000
The pay range for this position in Cambridge, MA is $122,000 to $209,000
In addition, other compensation, such as an annual incentive bonus, sales commission or long-term incentives may be offered. Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program, which includes a generous PTO, 401k (up to 7% match), HSA (with company contribution), stock purchase plan, education reimbursement and much more. Details about our benefits can be found here (https://www.philipsusbenefits.com/) .
At Philips, it is not typical for an individual to be hired at or near the top end of the range for their role and compensation decisions are dependent upon the facts and circumstances of each case.
Additional Information
US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future.
Company relocation benefits will not be provided for this position. For this position, you must reside in or within commuting distance to Malvern, PA or Cambridge, MA.
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It is the policy of Philips to provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to race, color, ethnicity, religion, gender, pregnancy/childbirth, age, national origin, sexual orientation, gender identity or expression, disability or perceived disability, genetic information, citizenship, veteran or military status or a person’s relationship or association with a protected veteran, including spouses and other family members, marital or domestic partner status, or any other category protected by federal, state and/or local laws.
As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.
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