Massachusetts Jobs

Description

Robert Half is looking for a Sr. Digital Marketing Manager for a 3+ month contract in Boston. This is a hybrid, 40-hour-per-week opportunity; candidates must be willing and able to work onsite in Boston 2+ days per week. The Sr. Digital Marketing Manager will assist in driving the go-to-market strategy for a new product across digital channels including email, paid search, and paid social.

Key responsibilities include:

• Creating and executing cross-channel campaigns that drive leads and customer acquisition

• Manage email strategy and automation efforts

• Partner on paid and organic media campaigns

• Collaborate on paid search initiatives

• Identify new market trends and opportunities for campaign optimization

• Monitor and analyze campaign metrics and KPIs

Must have 5+ years of experience of B2B digital marketing experience and strong GTM campaign understanding. Prior consumer technology or related industry experience is a big plus. If interested and available, apply today!

Requirements

• Degree in marketing, communication, or related

• 5+ years of product or demand generation marketing experience

• Knowledge of paid search best practices

• Familiarity with paid and organic media

• HubSpot, Pardot, Marketo, or similar marketing automation platform experience

• Google Ads and Google Analytics/GA4 experience

• Excellent communication and project management skills

• Detail-oriented

• Self-starter

  Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .