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Job Description

About the role:

As a member of Takeda’s HAE Marketing Team, you will contribute to the HAE community by creating and elevating educational platforms. Our goal is to ensure HAE patients understand and recognize the impact of HAE – and play an active role in disease management. You will understand the unmet needs of HAE patients to develop a comprehensive educational strategy. You will be own all unbranded educational strategy, messaging, and tactics – and will consult on branded educational strategy, messaging and tactics. You will also be the connector with patient community activities, including working with the patient advocacy organization, sponsorships, and the Branded and Unbranded patient speakers and consultants.

As part of the US HAE Franchise, you will report to the Patient Strategy Lead and partner with patient services, policy and advocacy, market access, sales and analytics.

How you will contribute:

• Understand unmet needs of HAE patients to develop educational strategy.

• Responsible for unbranded educational strategy, messaging, and tactics – inclusive of patient experience map, webinars, and core unbranded pieces

• Collaborate with Patient Omnichannel lead and Unbranded Digital Manager to determine unbranded ecosystem including content and channel – and weigh in on tactical execution.

• Consultant on branded educational strategy, messaging and tactics.

• Manage patient speaker bureau – Managing patient stories and being daily lead for patient speaker participation within the Patient Speaker Program

• Manage execution of year-long calendar of patient focused sponsorships – inclusive of a bi-annual live HAEA Patient Summit event

• Expertise in development of multi-channel marketing programs (live events, patient programs, and regional/national patient organization events)

• Pursue new opportunities to grow and foster connection with the HAE patient community

• Be a Takeda lead in project management with agency partners

• Ensure all resources and programming are according to Takeda Compliance, Legal and Regulatory requirements

• Work with company partners including: Patient Services, Policy and Advocacy, Sales, Medical, Regulatory, Legal/Compliance & Market Insights

• Budget management

• Attendance at patient conferences and local patient community events

• Other activities as designated by the Marketing team to support the successful execution of internal and field-based projects

• Travel Requirements • Travel 20%, including some weekends

Minimum Requirements/Qualifications:

• Bachelor’s degree and 10 years of relevant experience (Marketing, Sales, Commercial Operations, Patient Organization, Agency, Market Research, and Analytics). MBA is a plus.

• Experience working in a Marketing role within the Rare/Orphan disease space an advantage

• Agency management experience (briefing/execution/budgetary oversight) preferred

• Exhibits patient-focused mindset when working with others

• Daily decisions regarding tactical execution of brand are expected

• Work in a team – must take accountability for individual work and be able to influence others

• Must have ability to be creative, flexible and adapt quickly to Takeda’s rapid pace

• Communicate goals and results to a variety of audiences

• Ability to partner with Sales staff

• Open to an environment of change

What Takeda can offer you:

• Comprehensive Healthcare: Medical, Dental, and Vision

• Financial Planning & Stability: 401(k) with company match and Annual Retirement Contribution Plan

• Health & Wellness programs including onsite flu shots and health screenings

• Generous time off for vacation and the option to purchase additional vacation days

• Community Outreach Programs and company match of charitable contributions

• Family Planning Support

• Flexible Ways of Working

• Tuition reimbursement

More about us:

At Takeda, we are transforming patient care through the development of novel specialty pharmaceuticals and best in class patient support programs. Takeda is a patient-focused company that will inspire and empower you to grow through life-changing work.

Certified as a Global Top Employer, Takeda offers stimulating careers, encourages innovation, and strives for excellence in everything we do. We foster an inclusive, collaborative workplace, in which our teams are united by an unwavering commitment to deliver Better Health and a Brighter Future to people around the world.

In accordance with the CO Equal Pay Act, Colorado Applicants Are Not Permitted to Apply.

EEO Statement

Takeda is proud in its commitment to creating a diverse workforce and providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, parental status, national origin, age, disability, citizenship status, genetic information or characteristics, marital status, status as a Vietnam era veteran, special disabled veteran, or other protected veteran in accordance with applicable federal, state and local laws, and any other characteristic protected by law.

Locations

Boston, MA

Worker Type

Employee

Worker Sub-Type

Regular

Time Type

Full time