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Wayfair Analyst, Pinterest Marketing in Boston, Massachusetts

<p><em><strong>This position is located in Boston, MA (Monday - Thursday onsite, Friday remote each week)</strong></em></p>

<p>The Performance Marketing team at Wayfair runs multi-million dollar campaigns to capture demand from customers searching for or exploring our categories across search engines and social media platforms. We build and leverage cutting edge campaign automation and bidding solutions designed in-house to optimize our campaigns and maximize revenue. We use advanced analytics to find and optimize growth opportunities and ensure our customers find and purchase what they need across our stores. We’re responsible for bidding on the right set of millions of ads, valuing willingness to pay for each, and developing creative and landing page strategies to best monetize lower-funnel traffic. We collaborate with internal partners to build new capabilities for the channel and rapidly iterate on new opportunities and nascent product categories.&nbsp;</p>

<p>As part of Wayfair’s Pinterest Marketing team, you will be tasked with defining and owning the roadmap to help launch and scale our lower-funnel marketing efforts on Pinterest. You will help drive exceptional growth in a fast-paced, data-driven environment. You will come up with creative solutions to strategic and operational problems, and serve as part of the innovative core of the broader Performance Marketing team.</p>

<h3>What You'll Do</h3>

<ul>

<li>Define, own and execute against the roadmap for scaling Wayfair’s lower-funnel marketing efforts on Pinterest</li>

<li>Develop strategy for priority initiatives and own implementation to drive measurable improvements in performance</li>

<li>Monitor the results of your roadmap initiatives and react to deviations from plan quickly and strategically</li>

<li>Test and iterate quickly, learning on the fly as you go</li>

<li>Work cross-functionally with partner teams to develop and test new models, audiences, and messaging to further grow channel&nbsp;</li>

<li>Cultivate and strengthen interpersonal relationships with internal and external partners</li>

</ul>

<h3>What You'll Need</h3>

<ul>

<li>Desire to win and excitement about helping grow Wayfair’s lower-funnel presence on Pinterest</li>

<li>Ability to handle multiple priorities, learn quickly, and thrive in an extremely fast-paced environment</li>

<li>Ability to think outside of the box and question the status quo</li>

<li>Excellent critical thinking and problem solving skills - you take a structured approach to problem solving and can distill complex problems into simpler ones</li>

<li>Proficiency in data analysis, SQL, and telling stories through data visualization</li>

<li>A can-do attitude and growth mindset: you make things happen and crave impact</li>

</ul><div class="content-conclusion"><p><strong data-stringify-type="bold">About Wayfair Inc.</strong></p>

<p>Wayfair is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston or Berlin, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.</p>

<p>No matter who you are, Wayfair is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.</p>

<p>Your personal data is processed in accordance with our Candidate Privacy Notice (<a class="c-link" href="https://www.wayfair.com/careers/privacy" target="blank" data-stringify-link="https://www.wayfair.com/careers/privacy" data-sk="tooltipparent">https://www.wayfair.com/careers/privacy</a>). If you have any questions or wish to exercise your rights under applicable privacy and data protection laws, please contact us at&nbsp;<a class="c-link" href="mailto:dataprotectionofficer@wayfair.com" target="blank" data-stringify-link="mailto:dataprotectionofficer@wayfair.com" data-sk="tooltipparent">dataprotectionofficer@wayfair.com</a>.</p></div>

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